Introducing the Castrol / MC2 Energy Drink Dodge Avenger racing in the NASCAR Canadian Tire Series in 2008 driven by D.J. Kennington. Recently, D.J. finished in 20th place at Darlington, South Carolina driving the MC2 Energy Drink Dodge Charger at the NASCAR Nationwide Series for an all-time career high USA finish.


 

Beverage Plus Inc. Presents its MC2 Energy Drink as Primary Sponsor of MacDonald Motorsports at the Diamond Hill Plywood 200 NASCAR Nationwide Series Race in Darlington, South Carolina

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Beverage Plus Inc. Contributes Sponsorships on Behalf of University of Illinois and William S. Boyd School of Law at the University of Nevada

LAS VEGAS, Nevada and ZURICH, Switzerland, May 8 - To promote its brand recognition in the eastern portion of the United States, Beverage Plus Inc. aligned itself with MacDonald Motorsports at an upcoming NASCAR Nationwide Series race in Darlington, South Carolina. The company has partnered with MacDonald Motorsports as the primary sponsor for the NASCAR Nationwide Series, Diamond Hill Plywood 200 on May 9th, 2008.

Beverage Plus Inc. also contributed sponsorships on behalf of the University of Illinois http://www.uiuc.edu and the William S. Boyd School of Law http://www.law.unlv.edu at the University of Nevada - Las Vegas. As a tribute to these outstanding educational institutions, the Company's sponsorship includes a prominent placement of the names of these universities and colleges on the top portion of the rear quarter-panels.

Beverage Plus Inc. sponsored the MacDonald Motorsports No. 81 MC2 Energy Drink Dodge Charger driven by D.J. Kennington who raced in the Corona Mexico 200 presented by Banamex in Mexico City, Mexico. "It is great to have MC2 Energy Drink on board for the Darlington Raceway event", states D.J. Kennington. "We love the MC2 Energy Drink and I think we will provide a solid performance for our fans, many of whom are dedicated energy drink consumers."

According to D.J. Kennington: "At MacDonald Motorsports we have a great car ready for the Diamond Hill Plywood 200. This is expected to be one of the most exciting races of the 2008 season - it's a night-time race this Friday.

The track was recently repaved, and I agree with Greg Biffle when he said that the track is likely to allow for speeds upwards of 200 MPH. I believe that the Diamond Hill Plywood 200 will be extremely challenging and competitive."

Driver D.J. Kennington continues: "Clint Bowyer is driving the No. 2 BB&T Chevy and Kyle Busch who has done remarkably well in recent races is driving the No. 32 Beringer Vineyards Toyota. David Stemme impressed many fans and racing teams with his strong performance two weeks ago in the Talladega and finishing in 10th place in Richmond driving the no. 64 Atreus Homes and Community Chevy. Despite their great prospects for this weekend, I think the guy to beat at Darlington is Denny Hamlin driving the No. 18 Farm Bureau Insurance Toyota. Denny just won the race at Richmond, and has done great at Darlington in the past - winning the last two races here. It was great to have raced with Denny Hamlin last week, and based on what I saw of his racing at Richmond, he's the guy I would like to keep in my rear view mirror."

The Company:

Beverage Plus Inc. is a leading franchise company in the energy drink industry. The Company, headquartered in Zurich and located in Las Vegas, is the holder of the exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Besides the MC2 Energy Drink Beverage Plus Inc. distributes 38 other soft drinks worldwide.


 

Beverage Plus Inc. presented its MC2 Energy Drink as primary sponsor of MacDonald Motorsports at the Corona Mexico 200 NASCAR Nationwide Series race in Mexico City

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Beverage Plus Inc. announces new energy drink product made with fresh organically prepared liquid coffee from Brazil - Strategic alignment with Café Zal - importer of Grade A coffee from Brazil - European expansion advanced through promotion and intensified search for master franchisees - Significant purchase orders from Nigeria and India

Las Vegas, Nevada, USA; Zurich, Switzerland, April 22nd, 2008 - Beverage Plus Inc., a leading franchisor distributing over 38 beverages, is now exporting to Latin American countries as well as India and Nigeria. The company is a member of the prestigious International Franchise Association based in Washington, D.C. To promote its brand recognition in the Latin American market, Beverage Plus Inc. aligned itself with MacDonald Motorsports at a recent NASCAR Nationwide Series race in Mexico City. The company has partnered with MacDonald Motorsports as the primary sponsor for the NASCAR Nationwide Series, Corona 200 Mexico at the Autodromo Hermanos Rodriguez in Mexico City last weekend. The company sponsored the team's No. 81 Dodge Charger driven by D.J. Kennington, who at one point was in 9th place, finished the race in 25th place- the best of the 2008 season so far.

"It was great to have MC2 Energy Drink on board for Mexico City", claimed D.J. Kennington, driver for MacDonald Motorsports, just after the race. "We love the MC2 Energy Drink and I think we provided a solid performance for our fans, many of whom are dedicated energy drink consumers." Beverage Plus Inc. also announces commencement of production of the MC2 Energy Drink Coffee product line for marketing to USA, European and Latin American customers. Grade A coffee beans represent a very small portion of the entire world-wide coffee bean production and are typically used only in select gourmet products. Remarkably, the Café Zal coffee has no after-taste and is often consumed without any cream or sweetener.

"Our strategic alignment with MacDonald Motorsports and Café Zal is an operative measure to develop the Latin American and European target areas in which we have made significant investments", comments Ron Serota, CEO of Beverage Plus, and continues: "By sponsoring MacDonald Motorsports our strategic plans to export our beverages outside the USA become more easily accomplished. Further, by obtaining the best possible liquid coffee available in the market and made daily in Brazil, we are positioned to manufacture the best coffee-based energy drink available anywhere in the world. To our knowledge Café Zal is best source available for liquid coffee - which is not frozen at any time from the point of manufacturing in Brazil through the creation of the Energy Drink products by Beverage Plus. We are now able to directly compete with Hansen's Monster Energy Drink ™ and their popular coffee based-product line." He continues, "In addition, with over 40 different fruit juices being manufactured in Brazil, we are now able to offer a fabulous taste of Brazil to European and USA customers with this wide variety of fresh citrus products."

At the same time Beverage Plus Inc. is working to develop the European market through various measures such as presenting the MC2 Energy Drink on-site within promotions and intensifying the search for candidates for master franchisees throughout Europe.

The Company:
Beverage Plus Inc. is a leading franchise company in the energy drink industry. The Company, headquartered in Zurich and located in Las Vegas, is the holder of the exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Besides the MC2 Energy Drink, Beverage Plus Inc. distributes 38 other soft drinks worldwide.


 

Beverage Plus Inc. presents MC2 Energy Drink at the International Franchise Expo in Washington, D.C., USA

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Special promotion: NASCAR race car at Beverage Plus Inc. exhibition booth

Las Vegas, Nevada, USA; Zurich, Switzerland April 3rd, 2008 - Beverage Plus Inc., a leading franchisor distributing beverages worldwide, will present the MC2 Energy Drink at the International Franchise Expo at the Walter E. Washington Convention Center in Washington DC from April 11th - 13th, 2008. A 400 square foot exhibit booth belonging to Beverage Plus Inc. will be located at exhibition booth no. 238.

More than 12,000 visitors from 84 countries are expected at the International Franchise Expo. "Since we are forcing the international expansion of the MC2 Energy Drink, the Franchise Expo gives us the opportunity to establish business contacts worldwide", explains Ron Serota, CEO of Beverage Plus Inc. and adds: "Relying upon our proven franchise model we intend to gain ground worldwide, initially focusing on Canada, Europe and Latin America." Beverage Plus is the only franchisor offering energy drink distribution franchises, including area development, unit franchises and master licenses throughout the world.

As special promotion Beverage Plus Inc. will perform with its sponsoring partner MacDonald Motorsports - Ron Serota announces: "We are glad to have our sponsored race car Entry no. 81 at our exhibit space." With the sponsorship of MacDonald Motorsports, Beverage Plus Inc. presents the MC2 Energy Drink to the broad public at NASCAR races throughout the United States.

At the show, Beverage Plus Inc. will also announce its new sponsorship of Entry No. 17 to be named the "Castrol / MC2 Energy Drink" race car to be driven by D.J. Kennington at the NASCAR Canadian Tire series races throughout Canada in 2008. The Canadian Tire series is the number one NASCAR racing series in Canada.

The Company:
Beverage Plus Inc. is a leading franchise company in the energy drink industry. The Company, headquartered in Zurich and located in Las Vegas, is the holder of the exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Besides the MC2 Energy Drink, Beverage Plus Inc. distributes 38 other soft drinks worldwide.


 

Beverage Plus, Inc. Zurich, Switzerland, and Las Vegas, Nevada USA rapidly expands in the international beverage market with its MC2 energy drink

Business volume of MC2 Energy Drink is expected to increase rapidly - Proven franchise model advances the rapid expansion - Establishment of a German office planned for spring 2008

Las Vegas, Nevada, USA; Zurich, Switzerland, April 1st, 2008 - Beverage Plus, a corporation based in Zurich, Switzerland and Las Vegas, Nevada, is the only North American-based franchise company within the 22 Billion Dollar energy drink industry world-wide, and initializes the worldwide expansion with its MC2 energy drink. At the present time Beverage Plus Inc. markets its products in the USA, Canada and Latin America. Today, Beverage Plus is the only U.S. and Canadian franchise system offering an energy drink distribution using franchises, master licensees and area developers throughout the world. With the establishment of an office in Frankfurt am Main, Germany, in Spring 2008 the company puts its plans to expand to Europe into action.

The business volume of the premium MC2 Energy Drink is expected to increase rapidly within the next several years. The product was initially introduced in the United States in 1998. Starting in 2008, the Company now receives orders from across the world for its beverages. The energy drink market has enormous growth potential because it is still in its infancy. Within its franchise system Beverage Plus Inc. offers entrepreneurs the opportunity of becoming a distributor in this promising market segment. The company supports every distributor with expert advice and a wide range of tools needed to start a new venture.

MC2 Energy Drink is available in the flavors CherryRed and BerryBlue. It is not only energizing but also contains ingredients with enormous, well documented benefits. One of the attractions of MC2 Energy Drink is the combination of being physiologically conducive and energizing at the same time, so it helps to cope with challenging projects entailing long working hours. Emphasizing the energetic virtue the USA federally registered trademark MC2 references to the physics definition of energy by Albert Einstein.


"I highly recommend this MC2 energy drink as part of a balanced program of exercise, diet and supplementation. Thank you to all the people at MC2 for such a magnificent, delicious product; thereby helping people achieve their particular health goals.

MC2 is a winner !!!
Doctor Otto Altobelli , Ph.D, N.M.T.
Doctor of Holistic Health


The Company:
Beverage Plus Inc. is a leading franchise company in the energy drink industry. The Company, headquartered in Zurich and located in Las Vegas, is the holder of the exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Besides the MC2 Energy Drink, Beverage Plus Inc. distributes 38 other soft drinks worldwide.


 

Fuego Entertainment Taps Into the Advertising Arena and Announces $300,000 in Advertising Revenue From Beverage Plus in the First 10 Days of 2008
Friday January 11, 9:45 am ET

MIAMI, FL--(MARKET WIRE)--Jan 11, 2008 -- Fuego Entertainment, Inc. (OTC BB:FUGO.OB - News) today announces advertising revenues of $300,000 resulting from a single banner advertisement on Fuego's new web portal www.fuegoentertainment.net. The contract was negotiated with Beverage Plus, a Nevada Corporation, and the holder of an exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Beverage Plus, a company now exporting to Latin American countries, wishes to align itself with companies such as Fuego Entertainment, Inc. who market to Latin American consumers.

The revenue-generating banner advertisement is for MC2 Energy Drink made by Beverage Plus, a major producer of quality beverages being sold to consumers through supermarkets and convenience stores nationwide. This duration of this banner ad is 120 days.

Additionally, according to Ronald Serota, President, Beverage Plus is currently selling distributorships throughout the United States and now appears within the nation’s top franchising and business opportunities websites. For further information contact Beverage Plus at (877) 309-9876 or (702) 586-0249  www.mc2energydrink.com.

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Beverage Plus Inc. holds the exclusive license to distribute mc2 and 38 other beverages worldwide and offers an unprecedented opportunity to increase your income by owning a distributorship in one of the fastest growing market segments. The energy drink market is still in its infancy and has huge growth potential.  Annual sales of energy drinks are estimated at $5 Billion in the United States and $22 Billion world-wide.  The mc2 energy drink is a premium energy drink.